BetterPlace · Workforce management · 2019–2020

Job Application, making it possible for frontline workers to apply from their phone

Simplifying the job application flow for first-generation smartphone users, enabling frontline workers to apply, upload documents and track status from their phone.

Role

Single Product Designer
User Researcher

Users

Frontline workers & job seekers

Platform

Mobile app, serving 4M+ workers

The 60-second version

What happened here, if you only have a minute

The problem: applying for frontline jobs assumed comfort with forms, documents, and desktop patterns that first-generation smartphone users don't have. Every dropped application was a worker who didn't get hired.

My role: product designer for the revamped BetterJobs app, job discovery, application, document upload, and status tracking, all on mobile.

Decision 01

Apply in minutes, not forms, jobs near you, one-tap apply.

Decision 02

Document capture built for reality, scan an ID with the phone camera, face-match verification, no scanner required.

Decision 03

Status you can trust, workers always know where their application stands.

~100K

users of the previous app adopted the redesigned experience

First-gen

smartphone users, designed for low literacy, low-end devices, patchy connectivity

End-to-end